What is a target audience ?

The definition of target audience is a particular group at which a product such as a film or advertisement is aimed. From this we can specifically branch out to a certain type of group which our product is aimed towards.By doing this it makes it easier and cheaper to get your message or view point heard. As the world has become even more diverse so people opinions are all different for example with music there ar e so many music genres so it would be difficult to target everyone.